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The Social Stays: From Shark Tank Spotlight to India’s Most Vibrant Hostel Brand

Tribune Newsline by Tribune Newsline
April 22, 2025
in Business
The Social Stays: From Shark Tank Spotlight to India’s Most Vibrant Hostel Brand
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Delhi, [India], April 22, 2025: From a humble youth hotel in Mussoorie to an increasing network of vibrant travel hubs across India, The Social Stays is setting new standards for hospitality. Previously popular as ArtBuzz, the brand recently appeared on Shark Tank India Season 4, where co-founders Anubha and Shashank pitched their bold, community-driven approach to travel. Their concept? More than just a place to stay — a space to connect, create, and belong.

This Shark Tank featured platform has recently rebranded itself as The Social Stays. This transition from ArtBuzz is not merely a name change but a full-blown evolution.  

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The Social Stay’s debut on the national platform indicated its shift towards a more inclusive experience-first travel culture. “We’re not just changing our name,” says Mr. Shashank Negi, CEO, The Social Stays. “We’re embracing everything our guests have told us they love—comfort, affordability, and connection—and shaping a brand that truly represents that.”

Supported by Shashank’s passion for youth-focused hospitality and Anubha’s operational insights, the brand has succeeded in creating a unique travel ecosystem that merges affordability and lifestyle. 

Social Stays designs its offerings to consider modern travelers’ demands. Its properties feature super cozy dorms, luxury private rooms, and colourful common areas that spark connections and conversations. Add vibrant indoor games, inviting hangout zones, and a buzzing café that serves up comfort food with a twist, and you’ve got the ultimate recipe for memorable stays.

Having won Agoda’s Best Property of the Year for its Jaipur location and the recent launch its newest escape in Bir, the brand now proudly operates across 8+ handpicked destinations. Whether it’s the hills of Himachal, the buzz of Jaipur, or the creative pulse of Delhi, every Social Stays location invites guests into a world of curated comfort and conscious community.

As the name suggests, Social Stays differentiates itself in the hospitality sector with its people-first approach. Each stay is not just about beds and breakfasts but also the shared stories over chai and the friendships formed in common spaces, enriching the experiences of travelers. With The Social Stays, one can be a part of something bigger — a movement that makes travel personal, social, and meaningful.

Tags: ArtBuzzBest Property of the YearInclusive TravelShark TankThe Social Stays
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Why Do Brands Now Need an Integrated Outdoor and Digital Marketing Strategy in India?

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