New Delhi, 25th June, 2024: Asort, India’s pioneering co-Commerce company, announces the launch of Kuefit’s yoga collection for men and women. Designed to blend style, comfort, and performance, this innovative line promises to elevate one’s yoga practice with its thoughtful designs and high-quality fabrics.
For women, the Kuefit Yoga Collection features the High-Rise Flared Pant, the star of the line. Crafted from premium cotton-lycra fabric and priced at an affordable Rs. 1,599, these pants offer a body-hugging fit from the waist to the knee, transitioning into a flattering flare from the knee to the hem. This flattering silhouette ensures maximum freedom of movement during yoga sessions. The collection also includes the Kuefit Self-Design Comfort Fit Activewear T-shirt (Rs. 899), made from breathable polyester fabric for ease of movement and durability. To complete the ensemble, Kuefit offers their next-generation Running Sports Shoes for women (Rs. 2,099), featuring striking colors, reliable soles, and lightweight cushioning.
The Kuefit Men’s Yoga Collection caters to the modern, active man with the Stretchable Polo Casual Polo T-shirt (Rs. 1,299), a versatile option that can transition from the yoga studio to casual outings. Crafted from high-quality materials, this t-shirt offers exceptional comfort and style. Complementing the look are Kuefit’s next-generation Running Sports Shoes for men (Rs. 2,699), designed with reliable soles and lightweight cushion beds, perfect for regular workout sessions.
“Kuefit is a dedicated activewear brand under Asort, committed to designing top-notch, fashionable, and practical activewear for women and men. With a focus on quality, style, and performance, Kuefit inspires individuals to maintain active and healthy habits while enjoying comfortable and stylish clothing. Our yoga collection combines fitness, comfort, and value, allowing individuals to practice yoga with confidence and ease,” said Roshan Singh Bisht, Co- Founder & CEO, Asort.com
About Asort
Asort is India’s pioneering co-Commerce direct-selling company, founded in 2011 with the vision of transforming the fashion industry through a unique direct-selling model. Over the years, Asort has evolved and expanded to offer a diverse range of lifestyle products, empowering a vast community of entrepreneurs, and achieving sustainable growth. Today, Asort stands as a leader in the direct selling industry, committed to innovation, community empowerment, and sustainability.